/privacy-policy

1. Introduction

This Privacy Policy governs the manner in which Trend-Pact PTE LTD (“we”, “our”, “us”) collects, uses, discloses, and safeguards personal data from users (“you”, “your”) of our website, applications, and services (collectively, “Services”). By accessing or using our Services, you consent to the practices described in this Privacy Policy.

2. Definitions

In this Privacy Policy:

• “Personal Data” means any information that can be used to identify an individual, either directly or indirectly, such as name, email address, contact number, IP address, or other identifiers.
• “PDPA” refers to the Personal Data Protection Act 2012 of Singapore, as amended from time to time.
• “Services” includes our website, mobile applications, software, and any related services provided by us.

3. Collection of Personal Data

We may collect Personal Data from you in various ways, including but not limited to:

• When you register for an account or use our Services.
• When you subscribe to our newsletters or marketing communications.
• When you participate in surveys, contests, or promotions.
• When you contact us for support or inquiries.
• Through automated means such as cookies, log files, and analytics tools when you interact with our Services.

The types of Personal Data we may collect include:

• Contact Information: Name, email address, phone number, mailing address.
• Account Information: Username, password, profile details.
• Usage Data: IP address, browser type, device information, operating system, pages visited, time spent on pages, clickstream data.
• Marketing Preferences: Information you provide regarding your communication preferences.
• Payment Information: Credit card details or other payment information if you make a purchase (processed securely by our third-party payment processors).
• User-Generated Content: Any content you create, upload, or share through our Services, such as text, images, or videos.

4. Purpose of Collection, Use and Disclosure of Personal Data

We collect, use, and disclose your Personal Data for the following purposes:

• To provide, maintain, and improve our Services.
• To personalize your experience and customize content.
• To process transactions and manage your account.
• To communicate with you, including responding to inquiries, providing support, and sending important notices.
• To send you marketing communications, newsletters, and promotional offers (where you have consented).
• To conduct research, analytics, and data analysis to understand user behavior and improve our Services.
• To detect, prevent, and address technical issues, fraud, or security concerns.
• To comply with legal obligations, regulatory requirements, and enforce our terms of service.
• For any other purposes for which you have provided your consent.

5. Consent

By using our Services or providing us with your Personal Data, you consent to the collection, use, and disclosure of your Personal Data as described in this Privacy Policy. You may withdraw your consent at any time by contacting us (see Section 12). However, withdrawing consent may affect your ability to use certain features of our Services.

We will obtain your express consent before collecting, using, or disclosing your Personal Data for any new purpose not set out in this Privacy Policy, unless otherwise permitted or required by law.

6. Disclosure of Personal Data

We do not sell, trade, or rent your Personal Data to third parties for their marketing purposes. We may disclose your Personal Data to the following parties for the purposes mentioned above:

• Service Providers: Third-party vendors, consultants, and other service providers who perform services on our behalf, such as hosting, data analytics, payment processing, customer support, and marketing assistance. These providers are contractually bound to protect your Personal Data and use it only for the purposes for which it was disclosed.
• Business Partners: Trusted partners with whom we may collaborate on joint marketing activities or offer integrated services. We will only share your Personal Data with your consent.
• Legal Authorities: Government authorities, law enforcement agencies, or other third parties if required by law, court order, or legal process, or to protect our rights, property, or safety, or the rights, property, or safety of others.
• Affiliates: Our parent company, subsidiaries, joint ventures, or other companies under common control, in which case we will require them to honor this Privacy Policy.
• In Connection with a Business Transfer: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your Personal Data may be transferred as part of the transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your Personal Data.

7. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your PersonalData from unauthorized access, use, disclosure, alteration, or destruction. These measures include encryption, access controls, firewalls, and regular security assessments.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

8. Data Retention

We will retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, or as required or permitted by applicable laws. When your Personal Data is no longer needed, we will securely delete or anonymize it.

The retention period may vary depending on the type of Personal Data and the purposes for which it is processed. For example, account information may be retained as long as your account is active, while usage data may be retained for a shorter period for analytical purposes.

9. Access and Correction of Personal Data

You have the right to access and correct your Personal Data held by us. If you wish to review, update, or correct your Personal Data, please log into your account settings or contact our Data Protection Officer (DPO) using the contact details provided in Section 12.

We will respond to your access or correction request as soon as reasonably possible, or as required by law. We may charge a reasonable fee for processing access requests, as permitted by the PDPA.

10. Withdrawal of Consent

You may withdraw your consent for the collection, use, or disclosure of your Personal Data at any time by contacting our DPO. Please note that withdrawing consent may impact your ability to use certain features of our Services, and we may still be permitted to process your Personal Data under applicable laws (e.g., to comply with legal obligations).

11. Cookies and Tracking Technologies

Our Services may use cookies, web beacons, and similar tracking technologies to enhance your experience, analyze usage patterns, and deliver targeted advertising. Cookies are small text files stored on your device that help us recognize you and remember your preferences.

You can manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our Services.

We may use third-party analytics services (e.g., Google Analytics) that use cookies to collect information about your use of our Services and report on website trends. These services may also collect information about your use of other websites.

12. Data Protection Officer (DPO)

If you have any questions, concerns, or complaints regarding this Privacy Policy or our data protection practices, or if you wish to exercise your rights regarding your Personal Data, please contact our Data Protection Officer at:

• Email: Ajs@trend-pact.com

13. International Data Transfers

Your Personal Data may be transferred to, stored, and processed in countries other than Singapore where our servers or service providers are located. We will take appropriate steps to ensure that any international transfers of Personal Data comply with applicable data protection laws and that your Personal Data remains protected to the standards described in this Privacy Policy.

14. Third-Party Links

Our Services may contain links to third-party websites, applications, services, or resources that are not owned or controlled by us. We provide these links only as a convenience and are not responsible for the content, products, or services on or available from those resources or links displayed on such sites. You acknowledge sole responsibility for and assume all risk arising from your use of any third-party resources.

15. Children's Privacy

Our Services are not intended for children under the age of 13 (or the relevant age of consent in your jurisdiction). We do not knowingly collect Personal Data from children. If we become aware that we have inadvertently collected Personal Data from a child, we will take steps to delete such information as soon as possible. If you believe that a child has provided us with Personal Data, please contact our DPO.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or Services. We will post any changes on this page and update the "Effective Date" at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your Personal Data.

Your continued use of our Services after any changes to this Privacy Policy constitutes your acceptance of the revised policy.

17. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of Singapore.

18. Contact Us

If you have any general questions about this Privacy Policy or our Services, please contact us at:

Trend-Pact PTE LTD

Email: support@trend-pact.com